Little Mikey is a fictional boy played by John Gilchrist (born February 2, 1968) in an American television commercial promoting Quaker Oats' breakfast cereal Life. The ad was created by art director Bob Gage, who also directed the commercial. It first aired in 1971. The popular ad campaign featuring Mikey remained … See more The commercial centers on three young brothers eating breakfast. Before them sits a heaping bowl of Life breakfast cereal. Two of the brothers question each other about the cereal, prodding each other to try it, and noting … See more The commercial was very popular and won a Clio Award in 1974. It has often been included in retrospectives of classic television ads. In 1999, TV Guide ranked it the No. 10 commercial of all time. Despite its age, a 1999 survey found that 70% of adults could identify … See more Riggs, Thomas, ed. (1999). "MIKEY Campaign". Encyclopedia of Major Marketing Campaigns. Detroit [etc.]: Gale. ISBN 0-7876-3042-X. See more • John Gilchrist Jr. at IMDb • The commercial can be seen here on YouTube. • Discovery Channel's Mythbusters video busting the myth. See more A series of "Today's Mikey" ads aired in the 1980s, with Gilchrist bemusedly reprising the character as a college student. In 1996, Quaker … See more In 2024, Gilchrist, at age 53, became director of media sales for MSG Network. He has said that he has no clear memories of filming the original commercial as he was only three and a half years old. See more WebMar 19, 2024 · Let’s get Mikey to try it Posted on March 19, 2024 at 00:13 CDT by Susan Bradley • Comment in the Forums Do you remember that old commercial that had two little boys who didn’t want to eat cereal that was supposed to be good for you? The two little boys slid the cereal bowl over to their little brother and said “Let’s get Mikey to try it…”
Mikey GIFs - Find & Share on GIPHY
WebIn 1972, a Life Cereal commercial first aired starring a finicky young eater named Mikey. Featuring the lines "I'm not gonna try it - you try it. Let's get Mikey... he hates … WebMay 4, 2014 · Try It You'll Like It (1972) navigide 3.7K subscribers Subscribe 436 Share Save 97K views 8 years ago from http://www.paleycenter.org : In this classic commercial for Alka … the tax station group llc
35 of the most memorable commercials in TV history
Webboy 2 sliding bowl in front of Mikey: "Let's get Mikey to try it." boy 1: "He won't eat it. He hates everything." boy 2 after Mikey starts eating cereal: "Hey Mikey! He likes it!" Ok after watching the one you linked... yep that's the one I remember. The logic was to advertise to mom's of picky eaters (all kids go through picky phases). WebMay 22, 2024 · This CLIO award-winning Life cereal commercial that spawned the catch phrase “He likes it! Hey, Mikey” along with an urban legend that temporarily brought down a popular candy, first aired in... sermo world one
